Services
Competitor analysis
Competitor and market overview
List of competitors, their solutions and attributes
Analysis of current market state
Any further competitive metrics
Competitor differentiators
What differentiates your competitors
Competitor marketing strategies
Competitor pricing strategies
Any other metrics
Tactical opportunities
Current opportunities to be able to stand out from competitors
Market openings and loopholes
New product launch opportunities
Detail-oriented competitor analysis
Competitive findings and actionable reports
Timing: 1 week
Data map and analysis
Data map & analysis
Data map research and reporting
Creation of an actionable data map
Data map presentation and discussion
Analysis
Collaborative analysis for actionable solutions
Goal mapping and tracking
Integration
Integrate all findings into the business plan and deconstruct goals into easily-accomplishable steps
Identifying keys to success
Multi-faceted data mapping
Timing: 1 week-10 days
Industry monitoring
Research
Define and research all key industry metrics
Monitor
Monitor selected metrics
Provide weekly reports on progress
Report and integrate
Summary of weekly reports into one monthly report
Discussion with team
Integration of proposed solutions into business plan
Efficient, professional monitoring
Provision of critical insights
Timing: 1 month (ongoing)
Pricing analysis
Research options for pricing strategy
Carry out in-depth research on appropriate pricing strategy for current business mode
Create a report on most viable options
Present and discuss
Present most viable options to team
Pick a pricing strategy based on key data points
Pricing rollout
Roll out new pricing strategy to the market, alongside any website or social media content related to announcement
Powerful ROI
Careful consideration
Timing: 2 weeks
product development
Product market analysis
Demand analysis for different product options
Collection of customer feedback and product preferences
Pinpoint any gaps on the market
Product building
Plan new product execution strategy
Devise new features, pricing, and any other aspects related to product development
Execute pre-launch strategy
Product launch
Roll out new product with all related announcements and trial versions for loyal customers
Intricate product market analysis
Scalable execution strategies
Timing: 4-6 months
Growth strategy
Growth opportunity identification
Review existing state of the market and industry
Identify growth opportunities
Growth opportunity analysis
Analyze growth opportunities detected during identification process
Match growth opportunities with business capabilities
Create growth strategy
Opportunity execution
Implement growth strategy
Carry out maintenance
Considerable increases in growth
Higher ROI
Timing: 1-3 months